Product 02 / Paid-click forensics

PPC Integrity for fake clicks and invalid traffic audits.

You're paying for clicks that arrive, load a page, and leave in under a second with zero human behaviour. PPC Integrity preserves what really happened after the click — so you can see what you're actually being charged for.

BotExorcist PPC Integrity fake click audit for WordPress
PAID-CLICK EVIDENCE ACTIVEMARKER · BEHAVIOUR · NETWORK

PPC INTEGRITY DOCTRINE

A click is not intent. Arrival is not interest.

The post-click blind spot

Your PPC dashboard proves a click. It does not prove a customer.

PPC Integrity asks what the visitor did after arrival and whether the behaviour resembles believable human interest.

01

Paid-click markers for fake-click PPC audits

GCLID, GBRAID, WBRAID, MSCLKID and FBCLID preserve the advertising source and arrival.

02

Human behaviour for fake-click PPC audits

Dwell, scroll, clicks, navigation, forms and conversion paths show what happened after the click.

03

Network intelligence for fake-click PPC audits

IP, ASN, CIDR, organisation and geographic concentration reveal repeated infrastructure.

04

PPC audit reports for fake-click PPC audits

Provider-specific evidence rooms and exports turn isolated arrivals into reviewable traffic patterns.

05

Honeytrap field detection — definitive proof of automation

Hidden form fields that only bots can see. When honeytrap fields are triggered, you have irrefutable evidence the visitor was never human.

06

Automated complaint filing to ad platforms

BotExorcist compiles the evidence — behaviour signals, honeytrap triggers, network intelligence — builds a formal complaint using AI, and files it directly to ad platform support. No manual investigation required.

Fake PPC click human or bot audit evidence

Human interest leaves evidence

Fake PPC clicks do not behave like real prospects.

Real prospects read, pause, scroll, click, compare, navigate and sometimes convert. Drive-by arrivals leave little or no believable human signal.

  • Dwell time and no-signal arrival classification
  • Scroll, click, navigation and form behaviour
  • Thank-you and conversion-path evidence
  • Repeat IP, ASN and geographic concentration

Provider-specific PPC evidence

One PPC audit system. Three paid-traffic evidence rooms.

01

Google Ads fake-click evidence

GCLID · GBRAID · WBRAID

Post-click behaviour and network evidence for Google paid traffic.

02

Microsoft Ads fake-click evidence

MSCLKID

Bing and Microsoft paid-arrival evidence separated into its own reporting layer.

03

Meta Ads fake-click evidence

FBCLID

Meta traffic evidence with paid-status separation and post-arrival behaviour.

From suspicion to proof to action

Bot clicks get billed. PPC Integrity proves which ones were never human.

Preserve platform markers, behaviour, routes, forms, honeytrap triggers, repeat networks and provider statistics. Export the evidence or let BotExorcist file the complaint for you automatically.

IMPORTANT DISTINCTION

PPC Integrity is an evidence layer. It does not automatically block paid clicks and cannot guarantee refunds or platform agreement. It gives you stronger first-party evidence with which to investigate and dispute.

PPC Integrity fake-click audit evidence report

PPC audit workflow

From paid click to evidence-led traffic review.

BotExorcist preserves the event. PPC Integrity organises the post-click story.

01

Capture PPC click evidence

Preserve the advertising marker, landing page, source and time of arrival.

02

Observe PPC click evidence

Record dwell, scroll, clicks, navigation, forms and conversion paths.

03

Connect PPC click evidence

Compare IP, ASN, CIDR, organisation, location and repeat arrival patterns.

04

Report PPC click evidence

Export provider-specific evidence for audit, investigation and dispute preparation.

PPC Integrity

Stop wondering. Start knowing.